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What is Ethereum Name Service (ENS)?

Read 5 min
Medium
Blockchain on an orange background
KEY TAKEAWAYS:
— The Ethereum Name Service (ENS) is a decentralized naming protocol on the Ethereum network that translates complex crypto addresses into human-readable names.

— ENS domains are ERC-721 NFTs, so the holder fully owns them and no company or government can revoke them.

— The ENS token is an ERC-20 governance token used to vote on protocol decisions through the ENS DAO.

Someone asks you to send them ETH or USDT, and back comes a long string of characters like “0x71C7656EC7ab88b098defB751B7401B5f6d8976F.” That moment of hesitation, copy-pasting and cross-checking every character, has become a familiar ritual in crypto. Or worse, you check only the first and last few characters, hold your breath, and hit send. Then you spend five minutes refreshing a blockchain explorer, hoping you got it right.

The Ethereum Name Service (ENS) was built to remove that exact friction. ENS simplifies the experience by replacing intimidating hexadecimal addresses with readable names ending in .eth. Instead of “0x71C76…”, you can use something like “batman.eth.” 

If you are new to the underlying technology, it helps to first understand the basics of Ethereum before exploring how naming sits on top of it.

This guide explains how ENS works, what a .eth domain lets you do, what the ENS token is, and why securing your ENS identity properly matters.

What Is Ethereum Name Service (ENS)?

ENS is a decentralized naming protocol on the Ethereum blockchain. Its job is to translate the complex identifiers that blockchains rely on, such as wallet addresses, transaction hashes, and metadata, into readable names that end in .eth.

So instead of sharing a long cryptocurrency address every time someone wants to send you ETH, you simply share your ENS name, something like “batman.eth.” Readable, simple, and far less likely to end in a costly mistake. That name is registered directly on the Ethereum blockchain through smart contracts. Every ENS name is typically an ERC-721 NFT that grants the holder verifiable ownership, and because they are NFTs, ENS domains can also be bought, sold, and traded like any other digital asset.

Origins of ENS: How It All Started

In the early days of the internet, reaching a website meant knowing its IP address, which is the actual location of that website. Unless you think in numbers, something like 104.18.24.74 is not exactly memorable.

Then came the Domain Name System (DNS), which converts IP addresses into human-friendly domain names. Computers only understand IP addresses, but DNS lets you map a readable domain name to one. Whenever you want to visit a site, you type the domain name, and DNS translates it to the right IP address for the computer.

Nick Johnson and Alex Van de Sande, working with the Ethereum Foundation, launched ENS in May 2017 to bring that same readability to blockchain interactions. In short, ENS is the decentralized version of traditional DNS, built on smart contracts rather than controlled by central registrars.

How Does the Ethereum Name Service Work?

Similar to the hierarchical structure of DNS, ENS allows the domain owners to create and control all their subdomains. For example, “batman.eth” owner can create “pay.batman.eth”, which points to an entirely different resource.

At its core, ENS relies on two smart contracts that establish the registration rules: the registry and the resolver.

The ENS registry maintains the records of every registered domain and its subdomains. It also tracks domain ownership, identifies the resolver contract assigned to each name, and maintains the caching information required for name-to-address translation.

The ENS resolver, on the other hand, handles the actual translation process. It converts human-readable ENS names into machine-readable blockchain addresses and vice versa, and maps each domain to its corresponding owner. The process involves a two-step query: the resolver queries the registry to identify the responsible resolver for a given name, and then requests the final data from that specific resolver.

The Benefits of Owning an ENS Domain

The benefits of ENS names extend beyond simple convenience. This includes:

Memorability and Simpler, Safer Crypto Payments

The most immediate benefit is memorability. A readable ENS name is far easier to share and recall than a long alphanumeric string. Rather than copy-pasting an intimidating public address for every transaction, you share one readable name. This is faster, clearer, and reduces the risk of errors. Because ENS resolves onchain, the linked address stays verifiable, and a single name can map to several blockchain addresses, which simplifies cross-chain interactions.

Registering and managing a domain requires ETH to cover the registration cost and gas. If you do not hold any yet, you can buy Ethereum directly and fund the account you plan to use. If you later want to acquire the governance token, you can swap Ethereum for ENS rather than routing through a separate exchange.

Decentralized Identifier

A .eth name acts as the anchor for your onchain persona, tying together your NFT collection, DeFi activity, governance participation, and social presence across decentralized networks. Many projects already display ENS names wherever they would otherwise show a username.

Domains and Subdomains

After registering a domain, you can create and control unlimited subdomains. If you own “batman.eth,” you can configure “donate.batman.eth,” “nft.batman.eth,” or any structure that suits a project, community, or set of wallets.

Decentralized Website Hosting

By linking your .eth domain to decentralized storage protocols such as the InterPlanetary File System (IPFS), Swarm, or Arweave, you can host a fully decentralized website with no single point of failure and no risk of a hosting provider taking it down. Browsers with native ENS support, such as Brave, let visitors reach that content by entering your .eth name directly into the address bar.

What Is the ENS Token?

Launched in November 2021, the $ENS token is an ERC-20 governance token that grants holders voting rights over ENS protocol decisions, typically fueling the entire ecosystem. With a maximum supply of 100 million tokens, each token represents one vote.

Token holders, or their selected delegates, can submit and vote on proposals for protocol improvement on the ENS’s decentralized autonomous organization (DAO), ranging from registration fee structures and pricing to how the DAO’s treasury is allocated.

Like any ERC-20 token, the $ENS token can be bought, sold, and traded on both centralized and decentralized exchanges. It can also be securely held in an Ethereum wallet.

How to Secure Your ENS Domain and Tokens

For many Web3 users, a .eth name is becoming a core part of their digital identity, and sought-after names can sell for significant sums on secondary markets. Both your domain and any ENS tokens live on Ethereum as assets in your wallet, which means the same risks that apply to any crypto asset apply to them. If your private key is compromised, your .eth domain and tokens can be transferred to an attacker.

This is why leaving valuable ENS assets on a software (hot) wallet carries real risk. A hot wallet keeps your private keys on an internet-connected device, exposing them to remote attacks. Moving your assets to a secure Ethereum wallet built around offline key storage closes that gap.

Ledger signers are fully compatible with ENS. Ledger’s Trusted Name Service infrastructure ensures that ENS addresses are transmitted to your signer’s Secure Screen, so you can verify exactly what you are signing before you approve it. You can manage your ENS domain and tokens from an Ethereum account secured by your Ledger signer. While your assets sit secured, you can also stake your Ethereum to earn rewards, all from the same account.

To register a .eth domain name:

  1. Navigate to app.ens.domains and select “Connect” in the upper-left corner. Use the WalletConnect desktop option to link your Ledger WalletTM.
  2. In Ledger WalletTM, select the Ethereum account you want to use and ensure it has enough funds to cover the registration fee and gas.
  3. Search for your preferred .eth name on the ENS page. If available, select the duration of ownership and initiate the registration request.
  4. Complete the process by verifying and approving the transaction on your Ledger signer.

To learn more about registering and securing an ENS identity with Ledger, check the resource here

Note: the price you pay will depend on the length of your ENS domain, your desired duration, and, of course, the availability.

Into the Future

ENS takes one of the most persistent sources of friction in crypto, the fear and complexity of raw wallet addresses, and replaces it with something anyone can read and use. Your .eth name becomes your address, your digital persona, and your Web3 identity in one place. With over 2.8 million .eth names registered as of early 2026, the ecosystem continues to grow toward becoming a default namespace for the onchain world.

As with anything valuable in Web3, that ownership is only as strong as your security. An ENS domain held in a hot wallet is an ENS domain at risk. A Ledger signer keeps your keys offline, so you can build your Web3 identity knowing that nobody else can take it from you. That is exactly what ENS was designed to offer in the first place: something that is truly yours.

Frequently Asked Questions

What Is the Ethereum Name Service? 

ENS is a decentralized naming protocol on the Ethereum blockchain that maps human-readable .eth names to machine-readable blockchain addresses, the same way DNS maps website names to IP addresses.

Are ENS Domains NFTs? 

Yes. Each .eth domain is an ERC-721 NFT stored in your wallet. You have full ownership and can transfer or sell it on NFT marketplaces.

Can I Use an ENS Domain for Chains Other Than Ethereum? 

Yes. Although initially designed for Ethereum, an ENS name can store address records for other blockchains besides Ethereum.

What Is the ENS Token? 

The $ENS token is an ERC-20 governance token used to participate in the ENS DAO. It gives holders voting rights over the protocol’s fees, treasury, and future improvements. Total supply is capped at 100 million.

Can Ledger secure my ENS domain? 

Yes. ENS domains are ERC-721 NFTs on Ethereum. Any ENS domain or $ENS token held in an Ethereum account secured by a Ledger hardware wallet is protected by Ledger’s offline key storage and secure screen.


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